Pershing LLC has added a number of new executives to support Pershing Advisor Solutions as part of the firm’s recently announced plans to expand its presence in the registered investment advisor (RIA) market.
The majority of the new hires came at the expense of Schwab Institutional’s separately managed accounts business: TJ Gilsenan, Sheetal Doshi Brown, and Jill Steffes. Trent Witthoeft and Janie Carrol Peruyero came from Advent Software and JPMorganChase, respectively.
Gilsenan has joined as a director and is responsible for helping lead the efforts of Pershing Advisor Solutions to expand its RIA customer base and provide senior relationship management support for new and existing customers. Witthoeft joined as a vice president and technology sales specialist. His responsibilities include working with Pershing Advisor solutions’ customers and prospects to identify workflow and technology needs, and serving as the liaison to deliver technology tools based on the business requirements of current and prospective customers.
Brown has joined as a vice president responsible for business development and customer relationship management in the Southeast region for Pershing Advisor Solutions. Steffes has joined as a vice president and will be responsible for leading research and project management initiatives for the business development area within Pershing Advisor Solutions. Peruyero has joined as a vice president and will be responsible for overseeing the strategic marketing efforts for Pershing Advisor Solutions.
John Iachello, managing director at Pershing Advisor Solutions, said, “Pershing Advisor Solutions is committed to being a leading provider of solutions to the registered investment advisor marketplace. The broad range of experience these executives bring to the firm will help us as we continue to build our advisor business and strengthen the level of service and support we deliver to the market segment.”