Emirates NBD, the largest bank in the region in terms of assets, opens a new, exclusive business banking centre in its Satwa branch to meet the needs and requirements of its SME customers.
This business banking centre aims to accommodate the special and specific needs of SME clients and will provide dedicated and personalized services allowing customers to meet privately with their committed Relationship Managers. Their transactions will be handled on a priority level and this centre will also have credit analysts and product advisors who can interact with the SME customers and create a custom banking strategy for them.
“The introduction of Emirates NBD Business Banking Centre is another remarkable achievement that will position Emirates NBD as a leader in the SME market segment,” says Jamal Bin Ghalaita, deputy CEO of consumer banking and wealth management at Emirates NBD. “Like all of our products & services, the business banking centre is designed with SME customers’ need in mind, offering them the greatest value for money in the market and instant gratification.
“The SME market today demands tangible and quantifiable value from financial institutions. The challenge is to develop propositions that ensure a strong reason to use the Emirates NBD Business Banking Centre for SMEs, by delivering exceptional value. This initiative fits with our overall strategy to deliver tailor-made offerings to our customers, across all our product categories. This new centre differentiates Emirates NBD as a customer focused, service oriented corporate finance player.”
“We are delighted to be able to offer such advanced and dedicated personalized service to our SME customers,” says Vikas Thapar, head of SME, and general manager consumer finance. “We are confident this new centre will provide further accessibility and added benefits to their overall banking requirements. This SME focused centre will offer tailor-made service that our clients need.”
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