OM announced today that its Retail Order Management system has gone live at Vanguard Brokerage Services. In production since mid-September, the system enables over 500,000 Vanguard brokerage clients to directly access their accounts and initiate orders via the Internet, a voice response system or directly with their Vanguard account representative. Vanguard brokers can then execute orders and manage the client’s information and account activity in real-time.
“With this solution, Vanguard Brokerage Services moves from a service bureau to a more flexible in-house system, providing the firm with several competitive advantages,” says OM. “These include the ability to maintain control of customer interfaces as well as the flexibility and speed to change its own web front end to meet individual business requirements. In addition, with the OM solution, Vanguard maintains real-time links to Pershing’s back office clearing and settlement system.”
“Real-time client management requires a high level of automation and robust functionality that many legacy service bureau systems are unable to achieve,” adds Roland Tibell, President, OM (US) Inc. “OM is finding many mid-level to large firms are very interested in our system’s ability to easily integrate with their current environment and to help them accomplish their straight through processing goals.”
Richard Luzzi, Principal, Vanguard Brokerage Services is equally pleased. “The OM system is a key component of a broad, multiyear business strategy focused on enhancing our client delivery channels as well as improving our control of trade executions,” he says.
Retail Order Management from OM interfaces with position keeping and order routing systems including OM products, third-party and in-house systems or an ASP environment. It can also transmit trades to back office systems for clearing and settlement on a real-time or batch basis.
“OM has specifically designed its Retail Order Management solution for market participants that need a real-time, dynamically updating system to replace manual tasks,” explains Christopher Valpone, Account Manager, OM. “We are pleased that Vanguard Brokerage Services has recognized the advantages of Retail Order Management from OM by choosing to upgrade its current environment with our system.”