London celebrity fund management saleswoman Nicola Horlick is back in London with a new business venture, after leaving Societe Generale Asset Management, and reportedly abandoning plans to move to Australia.
Bramdean Asset Management LLP is described as an institutional multi-manager and fund management consultancy business. Backed by private investors, it will open for business in January 2005, subject to regulatory approval.
One of its two divisions will provide a multi-manager products for institutional and private clients and the other will provide advice to institutional clients. “The multi-manager structure is the ideal response to a market which is polarising into either niche or very large businesses,” says Horlick.
Chairman Sir Derek Higgs – like Horlick, a former banker at Warburgs – says “Bramdean will take the strain for its clients by giving them access to the best performing managers on a cost and time effective basis. I’m delighted to be able to help Nicola Horlick and her team in building what I am sure will be a highly successful business.”