Gulfmena, an asset manager specialising in the Middle East and North Africa, has selected SunGards Asset Arena Portfolio Management solution to help automate its front- to-back-office operations. Asset Arena Portfolio Management is a global, real-time, browser-based solution that provides investment management firms with integrated trading, accounting, performance measurement, reconciliation and reporting.
SunGards Asset Arena Portfolio Management solution will help Gulfmena automate its asset management processes across the region. It will also help meet Gulfmenas portfolio management and operations requirements by providing front- and middle-office functionality such as robust portfolio modeling features, advanced rebalancing capabilities and “what-if” analysis. Finally, Asset Arena will provide Gulfmena with performance measurement and attribution tools that adhere to the Global Investment Performance Standards (GIPS), a compliance module, and risk analytics, while helping the firm manage its operations and IT costs.
In todays changing asset management and hedge fund landscape, fund managers need to increase their focus on transparency, governance, compliance and regulations, says Haissam Arabi, Gulfmena chief executive officer and founder. Technology can help address these needs as well as aid in the management of portfolio risk. SunGards Asset Arena Portfolio Management solution will help us meet increasing client demands and address our stringent risk management criteria. We believe the solution will also help us achieve our mission of becoming the regions premier asset management company and specialist hedge fund manager.
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