Growth in ultra high net worth clients is helping the bank overtake UBS.
Ten years ago Credit Suisse was the most prominent bank in Switzerland, overshadowing its troubled rival, UBS. The subsequent merger of UBS with Swiss Bank Corporation went on to push Credit Suisse into the shade. But attitudes are about to change.
Compared with UBS, Credit Suisse is relatively unscathed by the credit crisis. Its wealth business is on the front foot and bidding for global dominance through a variety of initiatives targeted at such areas as ultra high net worth clients and US opportunities.
The full article is available at The Wealth Bulletin web-site.