Citigroup is planning to change its name from ‘Citigroup’ to ‘Citi’, and drop the red umbrella for a black arc. The Citigroup board is reported to have taken delivery of these exciting ideas this week, after a 14-month review. If they like the ideas, lots of money will be spent re-branding the bank. Nice work if you can get it.
Citigroup Discovers It Is Called Citi
Citigroup is planning to change its name from 'Citigroup' to 'Citi', and drop the red umbrella for a black arc. The Citigroup board is reported to have taken delivery of these exciting ideas this week, after a 14 month review.
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