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Citibank Ready Credit is targeting a new customer segment with its new Citibank Ready Credit Premium offering. "Thanks to the consistent release of new products and services, Citibank Ready Credit has remained at the forefront of the consumer credit market

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Citibank Ready Credit is targeting a new customer segment with its new Citibank Ready Credit Premium offering.

“Thanks to the consistent release of new products and services, Citibank Ready Credit has remained at the forefront of the consumer credit market for the past 11 years,” says Shahnawaz Lalani, consumer finance director, Citibank, N.A.. “Today, we are marking another milestone with the launch of a premium cash card product, Citibank Ready Credit Premium. It is designed to meet the diverse lifestyle demands of our new premium target customer base who are individuals that earn 30,000 Baht or more per month”

Some of the Citibank Ready Credit Premium benefits include:

* 0.99% teaser rate for 2 cycles and 22% per annum thereafter

* Higher Withdrawal Limit – B 100, 000 per day

* Higher Withdrawal Frequency maximum of five times per day

* No annual fee

* The convenience of making cash withdrawal at any ATM around the world at anytime free of charge

* Repayment of only 4% of outstanding balance or minimum 200 Baht

* Credit Limit of up to four times of income

* 0.99% interest rate for 48 month tenor for the Call for Cash program for a limited time during launch

* Double Reward Points (can be converted into cash rebate, credited into the account)

* Triple Chance for Lucky Draw along with usage Lucky Draw Program

* Get Limited Edition RC Premium Organizer with first B 5,000 spending within two cycles

* Special privileges and exclusive discounts for Premium Only from participating merchant

“With regard to cash withdrawals from ATMs, customers can save up to 50% in expenses by choosing to use Ready Credit Premium rather than their credit cards,” says Lalani. “The Ready Credit Premium interest rate is 22%. We do not charge a cash withdrawal fee or other charges. This feature further supports our Use Credit Wisely program and we are confident Citibank Ready Credit Premium will be well received in the market.”

D.C.

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