Citi Prime Finance has launched a Business Advisory Practice designed to support hedge fund clients by partnering with them through all phases of their growth and maturity, from start-ups to institutional size funds, Citi said in a statement.
Through our work with a wide range of hedge funds, extensive industry research and Citis worldwide presence, Citi Prime Finance has generated significant intellectual capital, with deep operational and technological expertise, says Alan Pace, head of Americas Prime Finance for Citi. The Business Advisory Practice, by partnering with hedge funds well beyond the one- to two year startup period during which most prime brokers support their clients, provides insight and expertise to funds seeking growth in an increasingly complex business and regulatory environment.
Citi Prime Finances Business Advisory Practice will offer a full range of management and technology consulting, including start-up services, business management services, operational review assessments, technology infrastructure and client-facing technology support. It will also provide industry analysis and reporting, publishing quarterly white papers on industry topics, sponsoring research and issuing a monthly viewpoint on key market trends and items of interest in the hedge fund arena.
Institutionalized hedge funds, with assets under management of $10 billion or more, have very different needs from those of start-up funds with less than $1 billion in assets, says Sandy Kaul, who will head the Business Advisory Practices US operations. Citi Prime Finance is well-suited to provide the mix of consulting services, industry insight and thought leadership that hedge funds need right now.