Hedge fund investors HFR Asset Management L.L.C. (HFR) as appointed Wilson “Bill” Santos to the newly-created position of Chief Marketing Officer.
Santos will lead the global distribution efforts for HFR Asset Management. His responsibilities will include overseeing and developing HFR’s distribution partners, coordinating worldwide sales and marketing efforts, and providing the strategic direction for HFR’s business development activities. He will report to Group Founder and CEO Joseph Nicholas.
“The growth of the HFR Asset Management business in the past few years has been strong,” says Nicholas. “The demand for greater transparency, independent pricing and more vigilant oversight has created overwhelming interest in the unique capabilities HFR has developed over the past decade. We are confident that Bill Santos will significantly broaden HFR’s institutional distribution capabilities to meet the growing demand for HFR’s family of transparent hedge fund products.”
Prior to joining HFR, Santos was Executive Vice President of Distribution for Gartmore Global Investments where he was responsible for driving the evolution of Gartmore’s distribution strategy from a captive mutual fund provider to a third-party distributor of alternative investment products, separate accounts and mutual funds.
Before joining Gartmore, Santos served as Chief Marketing Officer at Montgomery Asset Management, where he founded Montgomery Partners and developed it into an industry leader in registered hedge funds. Prior to Montgomery, he served as Chief Customer Officer of Scudder Weisel Capital, a joint venture that sought to combine institutional quality investment research with access to private equity, venture capital, hedge funds and initial public offerings. He has also held executive management positions at Dreyfus Investments, Fidelity Investment, Bear Stearns and Transamerica Corporation.
Chicago-based HFR Group L.L.C was founded in 1993. HFR Asset Management offers a range of hedge fund investment products: HFRX investable indices, fund of funds, single-manager funds and customized multi-manager funds – in addition to the licensing rights for the HFRX investable indices.